Google+ Pulls In 20 Million in Three Weeks

When Google Inc. launched its Google+ social-networking site three weeks ago, executives handed out sailor hats to the hundreds of employees working on the project, symbolizing their year-long journey to that point.

So far, the sailing has been mostly smooth. On Wednesday, Web-traffic watcher comScore Inc. estimated Google+ has had 20 million unique visitors since its launch, including five million visitors from the U.S. A Google spokeswoman declined comment.

Google’s rapid growth spurt on Google+ suggests that people are hungry for more social network options, WSJ’s Jen Valentino-DeVries reports.

ComScore, whose estimates are based on a “global measurement panel” of two million Internet users, similar to the approach Nielsen uses to measure television ratings,doesn’t have data on the number of minutes people spent on Google+.

Still, the growth of Google+ has impressed observers because access to it is by invitation only, meaning people can join only if a current member invites them. And the company hasn’t yet marketed the service to the more than one billion monthly visitors who use its search engine, Gmail and other services.

via Google+ Pulls In 20 Million in Three Weeks | WSJ.com.

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